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Cola Wars: Pepsi Is Number Three, and That's a Good Thing The Atlantic By Hank Cardello The soda world is topsy-turvy: Diet Coke now outsells Pepsi. A former Coke marketer explains the meaning of the upheaval. Recently Ad Age reported that for the first time Diet Coke has supplanted Pepsi as the number-two-selling soft ... See all stories on this topic » | ||
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